The best Shopify themes can help you transform your ordinary site into an eCommerce paradise. Themes give you the ability to change the way the front end of your site feels to your consumers with different attractive styles. Let’s explore the best themes and what to look for when choosing one for your site.
What to Look For in Shopify Themes
Several things work together to create the perfect Shopify theme. First, you will need an attractive presentation, followed by a straightforward user interface. It is also important to find themes that simplify the checkout process, allowing your customers to purchase items quickly.
By considering all of the features below, you will learn the significant importance your theme has on the success of your business. Let’s look at some of the key features the best themes have in common.
1. Aesthetics and Design
There’s no doubt that the aesthetics and design of your site need to be top tier to convert leads into purchases. It is your site’s responsibility to attract your customers, lead them through the sales funnel, and help them make purchases. For this, you will need a site that stands out from your competitors and also looks professionally styled.
The best themes have three central tenets to follow when it comes to their design. First, you will need to find a theme that allows you to implement an attractive storefront with appealing colors. It is also important that everything on the theme relates to your brand, making it easily identifiable. Lastly, the interface has to be clean and easy to follow, even for first-time visitors.
The longer customers have to spend looking for specifics, the more likely they are to move onto another site. Basically, a well-designed Shopify theme will be simple to navigate, leading to higher conversions.
Another significant thing to consider when shopping around for a theme is to ensure it is mobile-friendly. More and more users now shop through their smartphones and tablets.
As such, you will need an interface that adapts to mobile devices and responds quickly on mobile. The more lightweight your theme is, the faster it will load, which is impressive to prospective clients.
When you look at a mobile-friendly site, it is easy to see how they are designed for mobile navigation. All of the most important content should be accessible with a single tap or swipe of your finger.
3. Picking by Niche
Your site likely has a specific niche, whether it be health and beauty, electronics, or even finance. Did you know that Shopify themes are often filtered by niche, offering specific content per industry?
When browsing through themes, you will need a design that accommodates your needs. For example, you won’t need the same components as an electronics retailer if you are selling baked goods. Taking your niche into consideration can help reduce the number of edits you will need to make to the theme.
To search via a specific niche, all you have to do is click the “Industries” tab when browsing through themes. The search results should give you a number of pre-made themes you can easily integrate. You can also make custom edits if needed, but you won’t need any adjustments with the perfect theme.
4. Features and Functions
It can be a great idea to list potential features and functions you want your site to have. First, you’ll want to consider your niche again and ensure your site has the content you need. For example, if you are selling workout videos, you might require a video player to show snippets of your programs.
It’s important that you offer clean, concise, and easily navigable features and functions. The more items added to a theme, the slower your site will respond and load on your customer’s end. As such, focus only on the essential components you need to sell your products effectively.
With moderate coding experience, it is relatively easy to pay for or make adjustments to your theme. If you find a design that fits your niche perfectly but is missing a specific widget, for example, you can edit your theme. Spend enough time on the “Preview” screen to see how your theme works, as well as its integrated functions.
5. Effortless Checkout
The last feature you will need to consider when looking for themes on Shopify is the checkout process. Customers won’t want to be thrilled about making a purchase only to find that checking out is challenging.
Cart abandonment is a significant issue in the eCommerce industry, which can significantly affect your sales. To address this, you’ll need a theme with a simplified and optimized checkout process for quick payment processing.
Also, all of the buttons relating to adding items to your cart should be easily accessible and respond quickly. By far, this is one of the top priorities that you should have, especially for a Shopify site.
A Collection of the Best Shopify Themes
Now that you know what to look for in top-rated Shopify themes, it is time to show you some of our top picks. With the immense talent of the internet, there are plenty of notable themes to consider. Let’s get into some of the best options for an assortment of niches.
Responsive is one of our favorite themes for lifestyle sites, but you can also use it for other niches. It has plenty of marketing integration paired with a modern and stylish layout sure to impress any customer. You will also fall in love with its customization, allowing you to truly make your site unique and inspiring.
With Responsive, you will have access to intuitive menu lists so that you can create easily navigable displays. Using this straightforward organization, it will be significantly easier to navigate through large catalogs. Plus, with the addition of the quick-buy feature, customers can quickly add items to their cart.
One of the most impressive features of quick-buy is that it keeps customers on their current page to continue browsing. Or, you can opt to integrate marketing pop-ups to help them navigate to other areas of your page. For example, if you have a current sale, customers can access the full-screen promotional message to the sale section.
There’s no doubt that Responsive is an excellent option for business owners searching for personalization. You can integrate an assortment of swatches for products available in numerous colorways. Also, you’ll be able to reap the benefits of larger images, showcasing the beauty of your items with a wider layout.
With its several premium features, Wokiee is a fantastic solution for all of your eCommerce needs. In fact, the layout is quintessential to most retail sites, making it easy for customers to navigate. It also has an assortment of integrated tools to help you manage an incredibly responsive site.
One of the most considerable benefits of this theme is that it allows for plenty of customization. Users can choose from several layouts and styles to optimize the type of site for their specific business.
What’s more, you can craft different structures to ensure all of your specific selling needs are met. You will find an integrated sidebar, video tutorials, and extra widgets that we highly recommend for fashion sites.
Interestingly, you can choose different pre-designed themes for specific niches, including home goods, pet products, sports gear, and more. With its modern approach, you are guaranteed to offer an attractive site to your customers.
Molla is another top-rated Shopify theme because it is designed to be intuitively responsive without lacking critical features. You will love how it boasts a one-click import tool, making it exceptional for first-time theme users.
There are several attractive components that this theme can bring to your site. Users can opt to import the entire theme or some sections of the listed demos with the importing function.
You won’t have to worry about adding any extra applications for importing, allowing you to combine over 88 sections. Instead of using a generic one-size-fits-all theme, you’ll have complete control over the customization of your site.
Another considerable benefit of this theme is its responsiveness, making it ideal for desktop and mobile browsing. Molla is one of the few Shopify themes that gets as close to a 100% responsive score as possible.
With the impressive number of functions it offers, it is surprising how seamlessly all of the components work. Some of the other features you will receive with this theme include:
- Quickview pop-ups
- Optimized product pages
- Integrated product videos
- Instant search functions
- Advanced menu system
- Header and footer variations
- Blog layouts
- Mobile optimization
Sometimes the best way to sell products or services is to tell the story behind your brand. Story is one of the most remarkable Shopify themes that allows you to integrate a timeline tool to bring customers along the journey. It’s speed-tested and -approved while offering free theme updates and fixes throughout the years.
There are several key features you will love getting your hands on with this theme, including Team Showcase. Basically, it allows you to show off all of the spectacular members of your team on a single page. As such, you’ll be able to give credit to anyone in your business, from the site designer to the company owner.
Each of the product pages takes a unique approach to selling by enhancing product information. For every item, you can add additional images and text, selling your products using custom blurbs. Also, a built-in lookbook feature lets you show off your items on an editorial-style page.
On the more business-focused end, you will appreciate having custom form integration. It lets you create personalized sign-up forms, contact forms, and question forms to track your leads. Using this feature, customers will find it significantly easier to get in touch with your customer service team.
If you’re on the hunt for a simple front-end with a few fantastic integrations, this theme is sure to impress. Vendy was initially designed as an optimal fashion-oriented Shopify theme. However, its clean and minimalistic approach makes it highly adaptable to an assortment of niches.
You will receive immediate integrations with Floatton for floating buttons, as well as with FB Messenger to connect a chat widget. Also, there’s the added benefit of social media integration and compatibility across multiple browsers and payment providers. Users will be able to take advantage of integration from top sites like Houzz, eBay, and Amazon.
When it comes time to design your site, you will find several customizable options. In the theme, you’ll receive 10 ready-made templates for the homepage and a library of stock photos. Users also have access to the following page templates:
- Five listing pages
- Five product pages
- Two information pages
- Two collection pages
- Three pop-up newsletters
- Fashion blog pages
- Lookbook page
For converting leads to sales, Vendy offers a few notable features. You will have a seamless “Add to Cart” pop-up and newsletter pop-ups to increase sign-ups. There’s also a “Quick Product View” function to help customers quickly look at products before purchasing.
Creating a visually appealing site is almost effortless with Colors, an enriched Shopify theme for eCommerce. This theme takes a similar approach to popular social media platforms, such as Instagram.
If your site contains a wide assortment of products, this theme’s layout is sure to impress. It stands out because it has a grid-style layout that showcases multiple products per page.
What’s more, you can opt to take advantage of product slides to show multiple sides of specific items. This is the type of site you would typically choose if you want the central focus to be on your products.
Another unique integration is the ability to create a lookbook for browsing. You can include product information in the lookbook, allowing customers to add items directly to their cart. As an added benefit, there are also personalized recommendations based on browsing and purchasing history.
If you have a specific product you want to feature, you can easily promote it on your home page. Alternatively, you can implement quick views for every product that shows up in a pop-up, keeping customers on their current page. Colors is by far one of the best options for working with large images for a more visual browsing experience.
Once you’re ready to create your brand, choosing a theme that grows with you is essential. Atlantic is one of the most scalable themes from Shopify that is intuitively designed to help boost conversions. With that said, it also offers an impeccable front-end with a clean and stylish modern shopfront.
There are a few iconic features you’ll love having on hand, such as how it’s built for more extensive catalogs. As you add more products to your site, your new theme will accommodate larger inventories. You will also have access to a slideshow feature that allows you to showcase multiple images or products on a single page.
When customers browse through your site, the theme provides a quick-buy option. This feature allows them to stay on the same page while adding items to their cart as they go.
You’ll also find browsing that through your site has never been simpler with the multi-column menu. Basically, it allows you to effortlessly organize all of your product categories in a drop-down menu. As such, you’ll no longer have to worry about having multiple tabs aligned across the header.
One of the unique components of Atlantic is how it seamlessly integrates online and in-person shopping. If you have a physical store location, be sure to take advantage of the pick-up location integration. Shoppers will be able to see where items are available for pick-up from the individual product pages.
When creating your first site, it’s essential to have a theme that works with your beginner’s needs. Startup is a fantastic solution for direct-to-consumer brands with smaller product catalogs.
With this, you’ll have access to the fundamental components that create an effective website for optimal brand awareness. For example, you can display customer testimonials, comments, and quotes in an easy-to-read, attractive fashion.
Customers can also share your products across their socials with social media icons and sharing features. The more they share your posts, products, or testimonials, the larger your brand’s reach becomes.
When it comes to organization, Startup is a great solution that allows for customization. Site owners can create unique modules for FAQs, blog posts, or specific promotions on the home page. Alternatively, you can take up the home page with a full-size video to tell the story behind your brand.
There’s plenty to think about between aesthetics and functionality when searching for the best Shopify themes. Whether you’re selling products or services, you need a site that is easily navigable, attractive, and easy to manage. The better it is, the easier it will be to put your most professional foot forward in any eCommerce space.